Heliozid Océ will be the silver sponsor at the SGI Dubai 2020 show. Philippe Husni, general manager, Heliozid Océ, said, “We hope that will attract visitors to our stand to discover some of the latest technologies and products.”

He added, “SGI is expensive when one considers all the costs involved in the space rental, stand, power consumption and costs of moving the equipment in and out. ROI on these kind of shows are measured over the long term rather than overnight. The show’s strength lies in its focus on the signage market, so every exhibitor is specialized in some aspect of the signage industry and visitors will find it a useful learning experience. Heliozid will have a large stand displaying a variety of products reinforcing clients confidence in our company and giving them a chance to test our products.”

“We are putting focus on UV printers and textile printing. Heliozid will be displaying one ultra-fast five meter UV printer with 16 printheads, a new productive flag printer, and the latest generation of Océ Arizona and Colorado printers from Canon. These products are new to the market and will constitute a good replacement for older products that are either slower or less ecological. We will be emphasizing on the use of eco-friendly solutions and green inks on our new printers. We offer digital alternatives to screen printing on polyester substrates, as well as entry level products for entrepreneurs who wish to enter into the signage or textile markets. We find that our ecological approach resonates well with our customers as they share concerns about the environment and health of their employees,” Husni said.

“We operate in a fast changing industry with evolving market trends. We anticipate our new products will meet latest customers’ requirements in terms of signage,” he added.

“We listen to customers' requirements and pick the products that best match these needs while maintaining a level of reliability and great support. Early on, Heliozid introduced textile and UV printers that helped us grow our market share in the digital printing space. Our aim is to deliver innovative solutions that would make our customers more competitive in their respective markets. Further, the priority we provide on our after sales support has given our company a competitive advantage as most customers cannot afford to have any downtime on their equipment. We pride ourselves in having the shortest turnaround time on any equipment failure.  Our engineers are trained regularly abroad within manufacturers premises and learn the techniques required to best support installed equipment and to help customers get the best output from our products,” Husni added.

“Expo 2020 will attract an increasing number of tourists. So in addition to the Expo needs, we expect more events, better retail sales, and more demands for signage,” concluded Husni.