MPS and Domino have hosted the first edition of Hybrid Demo Days at MPS’ Technology & Expertise Centre in Arnhem, the Netherlands.

The event welcomed visitors from Belgium, France, Germany, Latvia, the Netherlands, Russia, Spain and the UK, and featured live demonstrations of the MPS EF Symjet with its integrated Domino N610i inkjet engine.

This hybrid combination of MPS’s flexo capabilities and Domino’s inkjet technology enables label converters to print cold foil, spot colors, multiple SKUs, screen inks, laminates, varnishes, and complete final finishing all in one process. 

Otto Muskee, MPS sales director EMEIA, said: "This was clearly a very successful first edition of the Hybrid Demo Days. We are happy to have welcomed a large number of international guests, all interested in hybrid printing and particularly the EF Symjet solution."

Shane Dewar, Domino’s director for Digital Printing Solutions Europe, said: "These events, which Domino co-hosted with MPS, have been extremely successful and well-received. We have been delighted with the attendance and high levels of interest shown in hybrid and shrink sleeve printing over both days."

The event featured presentations from packaging consultant Dr Sean Smyth and Anum Javed Beg of Alexander Watson Associates.

Two live demonstrations were given on the hybrid EF Symjet press, including a job change from self-adhesive labels to shrink sleeves. The EF Symjet from MPS and Domino is the first hybrid press to print shrink sleeves with flexo and inkjet processes. 

During the demonstrations, MPS manager of the Technology & Expertise Centre Hans Poortinga pushed the limits of the press by printing shrink sleeves at a speed of 70 m/min. 

The daily program concluded with a live connection with Gregg Temple of Meyers, a US-based print and packaging supplier, who explained how the company’s MPS EF Symjet replaced multiple older presses and achieves higher productivity. 

The commercial manager from a label converter in the UK said of the event: "I found the day extremely useful. It has ticked all the boxes that we expected. The presentations were interesting and today has served to confirm our original thoughts about hybrid technology. We have been very impressed with what we have seen, and I think it will fit into the future of our business."

The operations manager of a Dutch label printer said: "Today has been very useful for us, as we are always interested in looking at new technology. The demonstrations of the MPS EF Symjet were very impressive and the presentation about the cost benefits of using hybrid technology was particularly informative, as was the live interview with Gregg Temple from Meyers in the US, who explained how he researched the hybrid market and the successful results his business has achieved since investing in the MPS/Domino combination."