BOPP specialist Treofan has launched the new version of the IML label film EWR. The company said that with a thickness of 50μm, it offers greater efficiency and larger surface yield. This benefits brand manufacturers and converters in the food and packaging industry. By comparison, the previous EWR57 film with 57μm thickness provided a surface yield of 18.3 m2/kg.
Treofan adds that just like the EWR57, the solid white EWR50 enables the efficient production of labels. The IML decoration with EWR labels gives packaging the desired high gloss look. EWR is specifically developed for in-mould labels for PP and PE injection moulding. With good antistatic properties, web flatness and machinability, it is ideally suited for offset sheet-fed printing with UV curing and oxidative drying inks, as well as for gravure and UV-flexo printing.
“The new EWR50 is geared towards the increasing market demands in terms of efficiency and yield combined with excellent quality,” says Joachim Jung, responsible for Product Management and Business Development at Treofan.
Mark Taylor, manager of Reflex Labels, said, “The new EWR50 impresses with superior production performance: The moulding reject rate is significantly reduced compared to competitive IML products.”