Looking at waste paper as a resource instead of a liability will help the paper and print industry go a long way in adopting sustainable natural resource management.   
According to the World Bank, about 1.6 billion people depend on forest resources for their livelihoods. Of this, 60m people are fully dependent on forests, while an additional 350m depend on them primarily for income and subsistence.
Forests also play an important role in climate regulation by absorbing and storing carbon dioxide, and therefore improving the quality of air that we breathe. According to forestry research, one acre of forest can absorb and store about two and a half tonnes of carbon a year.
When an average tree is at its most productive carbon storage stage, it can absorb up to 48 pounds of carbon dioxide a year. At this rate, the release is enough to support two people with oxygen for a year.
The company’s spokesperson Christoff Botha said: “Realising the ecological importance of the world’s forests, we have accepted the responsibility of minimising our ecological footprint by proactively managing production efficiency, emissions, energy, water consumption and waste reduction.”