A new eco-simulator has been developed to help businesses better understand the environmental impact of their printing habits.
The eco-simulator automatically calculates the impact of a user on the environment and translates that information into global warming potential and non-reneweable resources depletion.
It is also able to put the results into context by comparing the company’s printing impact with other activities, such as driving a car.
The eco-simulator has been developed by Lexmark and starts by asking managers and employees the following two questions: ‘How many pages do you print per day’, and ‘how do you use your Lexmark printer? (Double-sided printing, high-yield cartridges and so on)”.
According to the director of sustainable affairs at Lexmark, Béatrice Marneffe:  “Sustainability has a lot to do with education and individual behaviour, but before changing their behaviours, printers’s users need to be aware of the impact of their current practices.
“Research conducted by Ipos on behalf of Lexmark showed that 90% of European employees are worried about the environmental impact of their printing.”
According to the company, some customers can also include the eco-simulator in their internal communications such as on employee desktops or on the company intranet.
Marneffe added: “Lexmark’s long-term, company-wide commitment is spelled out in our Extended Producer Responsibilty Agreement which requires that at every stage in a product’s lifecycle we evaluate the core components in terms of overall reduction of ecological foot print, toxicity, emissions and waste minimisation.