Kenya-based packaging provider, Digital Packaging Innovations Ltd (DPI), has purchased an HP Indigo 20000 Digital Press, marking the first purchase of this press in the African continent.
The installation is set to be completed in late 2016, and as the company’s first digital press, will allow DPI to enter entirely new markets.
“As leaders in the field, HP became the obvious partner for us to promote digital growth and disrupt the African print market,” commented Kunal Chandaria, sales director, DPI. “With the first HP 20000, we are proud to put Africa on the map with the best printing options, and to be able to provide the best solutions for customers’ needs. Digital printing is clearly here to stay, and on-demand short-to-medium run length capabilities are the future of the industry.”  The press is set to be installed alongside AB Graphics’ DIGICON 3000 finishing unit, which will provide DPI with an end-to-end packaging solution.
“As well as market-leading technology, HP is widely recognized for its excellent customer and sales support, which was evident throughout our entire purchase process,” continued Chandaria. “With any new business, it is vital to have the right support, and this is precisely what we’ve experienced.”